How to manage a product recall

How to manage a product recall

From fake honey scandals to alarming food tampering incidents that have hospitalised consumers, product recalls are costing brands more than just money. They’re also turning customers off entire product categories and doing major reputational harm. Here’s how your...
Unlock the power of the barcode

Unlock the power of the barcode

Barcodes surround us in everyday life, but they often go completely unnoticed. These bars carry much more weight than it would seem: from telling a story about the life of a product, to giving consumers valuable information about its price, safety, and origins, here’s...